eminence : This post was originally published on 5/5/2020 and was updated on 10/12/2020 .
Why hello there. Welcome to the Crossbeam Art Museum, where we feature the finest designs in all of the SaaS partner ecosystem. In nowadays ’ s solicitation, we ’ ll be focusing on the front man door of your collaborator platform : your partner page .

In order to scale and avoid handling inbound partner requests one at a time, many mature partner programs will have a dedicated web site for potential distribution channel, integration, and agency partners ( among others ) to learn more about joining their spouse ecosystem.

If you ’ re thinking about creating or updating your collaborator page it helps to know what early members of the partner ecosystem are including on their pages. Let ’ s do a promptly review, with examples :

Partner page redesign checklist:

We ’ ve reviewed dozens of partner pages and most contain the same major elements :

associate to apply for partnership

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typically, the primary CTA on a spouse foliate is a link to a human body or electronic mail address that allows the drug user to get the attention of the partnerships team. The model above, from Voxy, scrolls the human body elsewhere on the page .

Sub pages for resellers, integration, etc.

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“ Partnership ” has varying meanings, so path your visitor to the right invest. Most collaborator pages, like Chargify above, have sub pages for each kind of partnership they offer, which helps you sort through the chaos and all of the different name conventions. now if we could precisely do something about those speculate titles …


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trave customers, like our friends at Clearbit, can offer an easy manner for partners to connect with them on Crossbeam and start sharing data overlaps — it ’ south perfect for super-fast partner vet and onboarding. Learn how to get your own button hera .

Case Studies and News

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normally a fertilize from a selling web log, many spouse pages surface extra details about their partner programs, like Mixpanel does above.

List of logos of existing partners and integrations

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There are three kinds of social proof on collaborator pages. One approach, like the above case from Shutterstock, is to include the son of big partners. Another is…

Testimonials from partners with headshots

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Your partner page is a sales page — and a dear sales page offers testimonials from customers, like Intercom does above. The third approach is…

video TESTIMONIAls from partners

Mailchimp video

Some partner pages—like KnowBe4, DropBox, and Mailchimp —feature video testimonials with partners sharing stories about how the partnership helped grow their business .
On Mailchimp ’ mho agency partner page, its agency partners rave over benefits like getting access to priority support, gaining brand exposure, and acquiring more leads .

list of partner benefits

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many partner pages, like Datadog, use icons to call out a list of unique benefits for their partner program. The benefits vary by partnership type, but typically include access to the partner ’ south audience, market and dev support, and some kind of tax income share.

Partner TiErS 

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Larger spouse programs like Zapier above, have to prioritize resources. As a solution, they much feature their partner tiers to incentivize partners and allow them to focus on top acting partnerships.

Link to the partner portal

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Some partner programs combine their partner portal site logarithm in with their spouse marketing pages like Looker .

The gallery:

thus to help spur your resource and give you batch of links to plowshare with your design team, we present our ever-updating tilt of partner pages. Take a walk with us…























BetterCloud partner page

mailjet referral program

monday.com partnership page

bombora partner page

Twilio partner page

gong ambassador program

FreshBooks partner page

ShipStation partner options

drip partners

Stripe partner program



Asana partner programs

DropBox partner page

6sense partner program

amplitude partners

attentive partner program

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